Category: Text Marketing Tips

Not sure how text message marketing works? Use these articles and tutorials to help you optimize your SMS marketing campaigns.  Includes general articles on bulk group text messaging.



Text My Customers – 3 Ways to Get More from Your Advertising

Text My Customers – 3 Ways to Get More from Your Advertising

Text My Customers – 3 Ways to Get More from Your Advertising Business owners always want to know how to get more from their advertising; SMS marketing is a great way to do that. Spending money on advertising is a wise investment as long as you are getting a positive ROI (return on investment) – […]

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Text to Vote and SMS Text Polling Campaigns

Text to Vote and SMS Text Polling Campaigns

An sms text to vote campaign is a great way to involve a live audience! Whether it’s the middle school talent show or a fortune 500 business seminar, keeping your audience engaged has never been easier! SMS text polling is also a great way to keep customers engaged with your product or service and gathering […]

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Make Live Events Interactive with SMS Messaging

Make Live Events Interactive with SMS Messaging

See how you can use text messaging at your live event to interact with your guests. Have real-time giveaways, let the audience send in live questions to a speaker, announce schedule changes, and get feedback during your event. Interacting with individuals will personalize the experience and help ensure the success of your event.

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Use Groups to Customize a Text Marketing Campaign

Use Groups to Customize a Text Marketing Campaign

Grouping your contacts is a great way to customize your text messages. Groups contacts by department, location, demographics, or any criteria you choose. Groups are also used to run a poll or voting campaign. See how easy it is to create and manage groups on your TXT180 account. Groups are free and can eliminate the need for multiple keywords.

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How to get Customer Replies – Inbox Message Tutorial

How to get Customer Replies – Inbox Message Tutorial

Most text marketing is outbound and doesn’t require the recipient to reply, but sometimes a reply is requested or inbound messages are encouraged. See how incoming messages work with the TXT180 software to ensure you are receiving every message intended for your business or organization.

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How Text Message Marketing and Email Marketing Coexist

How Text Message Marketing and Email Marketing Coexist

How do text marketing and email marketing compare? See the pros and cons of both sms marketing and email marketing and see how you can use the two together. TXT180 is strictly an SMS provider but you can effectively use your email marketing to help gain opt-ins for your sms campaign.

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SMS vs SMTP Text Message Delivery

SMS vs SMTP Text Message Delivery

Understanding sms vs smtp or smpp vs smtp will ensure you are getting the best delivery options for all of your text messages. SMPP is simply peer-to-peer and is the traditional, and most reliable, type of message delivery for text messaging. Using a true sms provider will ensure your mobile marketing message are delivered in a timely manner every time.

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SMS and MMS Text Message Marketing Options

SMS and MMS Text Message Marketing Options

Choosing an SMS or MMS provider will determine whether you can have multi-media attached to your text messages. Multi-media messages (MMS) can include pictures, videos, sound, etc. SMS messages are limited to plain text, letters and numbers. Check out the pros and cons of both SMS and MMS to determine which is the best option for you.

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Top 5 Text Marketing Business Types

Top 5 Text Marketing Business Types

Virtually any business or organization can use text marketing. In this article we define the top 5 business types that we have found are using text message marketing. If you don’t fall in one of these 5 it doesn’t mean you can’t benefit from mobile marketing. Contact TXT180.com to discuss your sms messaging potential.

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Text Message Marketing Decoded

Text Message Marketing Decoded

For some, text marketing is very foreign. In this article we breakdown exactly what text message marketing is and how it works – in simple terms. If you can login and send an email and you can send a text message from your phone, you can use text marketing. If you still have questions about sms messaging contact TXT180.com, we’re happy to explain it.

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How To Use a Text 4 Info Text Marketing Account

How To Use a Text 4 Info Text Marketing Account

Text 4 info is short for text for information. This is a limited use account in the sense that you are not gaining permission to text any subscribers in the future. As such, the send message feature is removed from the account and subscribers will only get your auto-responder message when they text your keyword to the short-code.

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How To Use Giveaways to Get Subscribers

How To Use Giveaways to Get Subscribers

Getting people to opt-in to your text marketing campaign is essential to the success of the program. Giveaways are an excellent way to encourage opt-ins. If you can give away something for free, most people will send a text message for the chance of being the one to get the free item. Learn more about how a giveaway can benefit your mobile marketing campaign.

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How To Track Mobile Coupon Conversion

How To Track Mobile Coupon Conversion

As with any marketing, knowing what your ROI (return on investment) is with your mobile marketing campaign is important. If you are offering coupons you want to make sure you are making more than you are giving away. Understanding how to track your text marketing coupons will help you determine how successful your text marketing campaign is.

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How To Reduce Advertising Waste Using Mobile Marketing

How To Reduce Advertising Waste Using Mobile Marketing

The nature of text marketing yields higher return rates than any traditional form of marketing. Mobile marketing statistics show returns 10 times, or more, that of other marketing mediums. See how to optimize your text marketing campaign to maximize your return on a minimal investment.

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How To Increase Traffic on a Slow Day Using Mobile Marketing

How To Increase Traffic on a Slow Day Using Mobile Marketing

Drawing in business on a slow day is easy with mobile marketing. Get some text marketing tips to see how offering a limited time special through a text message can bring traffic into your business within the hour. A short sms message can reach dozens, or hundreds, of your customers in a matter of seconds and let them know about your promotion.

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How To Increase Customer Loyalty with Mobile Marketing

How To Increase Customer Loyalty with Mobile Marketing

Mobile marketing is a great way to increase customer loyalty. Sending out a weekly coupon or special will keep your business fresh in their minds and provide an incentive for them to use your mobile coupon. See how text marketing can keep customers coming back and increase your business profits.

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How To Create a Mobile-Coupon Campaign

How To Create a Mobile-Coupon Campaign

Having an effective mobile coupon campaign is a great way to draw in new and returning business. Sending a coupon for your lunch special just before lunch is a great way to encourage patrons to visit your restaurant. See how other industries use mobile coupons to increase sales and get customers to come back often.

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How To Gather Mobile Marketing Subscribers

How To Gather Mobile Marketing Subscribers

Getting mobile marketing subscribers is essential to your marketing campaign’s success. See a variety of ways you can use TXT180’s sms service to market your business and get mobile opt-ins to message on a regular basis. All text marketing platforms are different; this article gives some good ideas of sms features to look for.

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How To Advertise a Mobile Marketing Campaign

How To Advertise a Mobile Marketing Campaign

SMS marketing has regulations that must be followed. See what info your mobile marketing advertisements should include and how to make your opt-in message clear. Mobile marketing is a great way to contact people very quickly, with their permission. Use print, web, and radio ads to invite mobile users to opt-in.

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How To Start a Mobile Marketing Campaign

How To Start a Mobile Marketing Campaign

Getting started with mobile marketing doesn’t have to be expensive or time consuming. See how to find a reputable text marketing provider and get the best price on a text marketing package that will meet your needs. Mobile marketing is the best way to reach interested clients, really fast! SMS marketing is affordable and effective.

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How Many SMS Messages Should I Send Per Month?

How Many SMS Messages Should I Send Per Month?

At TXT180.com we are often asked by clients, “How many sms messages should I send per month”. Learn more about text message marketing and how you can determine the sms message frequency that is right for your business or organization. Make sure your mobile marketing messages are valuable and not too frequent to become annoying.

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