Category: Text Marketing Tips

Not sure how text message marketing works? Use these articles and tutorials to help you optimize your SMS marketing campaigns.  Includes general articles on bulk group text messaging.



Make Live Events Interactive with SMS Messaging

Make Live Events Interactive with SMS Messaging

See how you can use text messaging at your live event to interact with your guests. Have real-time giveaways, let the audience send in live questions to a speaker, announce schedule changes, and get feedback during your event. Interacting with individuals will personalize the experience and help ensure the success of your event.

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Use Groups to Customize a Text Marketing Campaign

Use Groups to Customize a Text Marketing Campaign

Grouping your contacts is a great way to customize your text messages. Groups contacts by department, location, demographics, or any criteria you choose. Groups are also used to run a poll or voting campaign. See how easy it is to create and manage groups on your TXT180 account. Groups are free and can eliminate the need for multiple keywords.

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How to get Customer Replies – Inbox Message Tutorial

How to get Customer Replies – Inbox Message Tutorial

Most text marketing is outbound and doesn’t require the recipient to reply, but sometimes a reply is requested or inbound messages are encouraged. See how incoming messages work with the TXT180 software to ensure you are receiving every message intended for your business or organization.

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How Text Message Marketing and Email Marketing Coexist

How Text Message Marketing and Email Marketing Coexist

How do text marketing and email marketing compare? See the pros and cons of both sms marketing and email marketing and see how you can use the two together. TXT180 is strictly an SMS provider but you can effectively use your email marketing to help gain opt-ins for your sms campaign.

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SMS vs SMTP Text Message Delivery

SMS vs SMTP Text Message Delivery

Understanding sms vs smtp or smpp vs smtp will ensure you are getting the best delivery options for all of your text messages. SMPP is simply peer-to-peer and is the traditional, and most reliable, type of message delivery for text messaging. Using a true sms provider will ensure your mobile marketing message are delivered in a timely manner every time.

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SMS and MMS Text Message Marketing Options

SMS and MMS Text Message Marketing Options

Choosing an SMS or MMS provider will determine whether you can have multi-media attached to your text messages. Multi-media messages (MMS) can include pictures, videos, sound, etc. SMS messages are limited to plain text, letters and numbers. Check out the pros and cons of both SMS and MMS to determine which is the best option for you.

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Top 5 Text Marketing Business Types

Top 5 Text Marketing Business Types

Virtually any business or organization can use text marketing. In this article we define the top 5 business types that we have found are using text message marketing. If you don’t fall in one of these 5 it doesn’t mean you can’t benefit from mobile marketing. Contact TXT180.com to discuss your sms messaging potential.

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Text Message Marketing Decoded

Text Message Marketing Decoded

For some, text marketing is very foreign. In this article we breakdown exactly what text message marketing is and how it works – in simple terms. If you can login and send an email and you can send a text message from your phone, you can use text marketing. If you still have questions about sms messaging contact TXT180.com, we’re happy to explain it.

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How To Use a Text 4 Info Text Marketing Account

How To Use a Text 4 Info Text Marketing Account

Text 4 info is short for text for information. This is a limited use account in the sense that you are not gaining permission to text any subscribers in the future. As such, the send message feature is removed from the account and subscribers will only get your auto-responder message when they text your keyword to the short-code.

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How To Use Giveaways to Get Subscribers

How To Use Giveaways to Get Subscribers

Getting people to opt-in to your text marketing campaign is essential to the success of the program. Giveaways are an excellent way to encourage opt-ins. If you can give away something for free, most people will send a text message for the chance of being the one to get the free item. Learn more about how a giveaway can benefit your mobile marketing campaign.

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