SMS (short message service) technology provides the ability for a business or organization to send a mass text message to a list of subscribers that have given explicit permission for their mobile phone number to be used for such a purpose. In this article we will be taking a look at the top 5 ways that a non-profit organization can use sms messaging. If you are a charity or non-profit organization, read this post to learn how you can maximize your reach using text message marketing software.